A merge field is not personalization.
ZarvioAI writes each sequence touch for the individual lead using their real intel and your last call, sends from your own Gmail, stops the moment they reply, and A/B tests variants with a winner called only when the result is statistically real.
"Hi {{first_name}}, I saw {{company}} is doing great things" is a template with a hole in it, and everyone receiving it knows. The touch has to be written for the person, or it's just volume with better spelling.
What AI Sequences actually does
- Each touch written for that lead — Your step template supplies the intent and the call-to-action; the message itself is written against that lead's research and what was actually said on your last call with them.
- Sends from your inbox — Connected Gmail means messages come from your real address and land in the existing thread — so replies come back to you, and deliverability is your domain's, not a shared sender's.
- Stops the moment they reply — A reply pauses the enrollment immediately. Nothing is more expensive than a sequence that keeps "following up" with someone who already answered you.
- A/B tests you can actually trust — Variants are assigned deterministically per lead, so a retry can't shuffle someone between arms. Results are judged on reply and booking rate — not opens, which Apple's Mail Privacy Protection made meaningless — and no winner is declared until the sample supports one.
- Compliance built into the send — Suppression, unsubscribe handling, quiet hours and frequency caps apply across email, SMS and WhatsApp from one list — opting out of one channel opts you out of all of them.
Questions people ask about AI Sequences
Do I have to approve every message?
Your choice per sequence. Manual approval queues each message for review; autopilot sends on schedule. Most people start on approval and switch once they trust the copy.
How does the A/B test decide a winner?
A two-proportion test on reply rate, with a floor on sample size per arm. Below that floor it says "keep running" instead of showing you a winner — a 15% vs 22% gap on thirty sends is noise, and calling it early is how teams talk themselves into worse copy.
Can sequences send SMS and WhatsApp too?
Yes. SMS carries an opt-out notice on first contact and honors STOP automatically. WhatsApp requires opt-in and, outside the 24-hour session window, an approved template.
What stops it from emailing someone twice?
A frequency cap counts every automated touch to a lead across sequences, post-call automation and agent sends — so two sequences can't independently decide today is the day.
More of the platform: Live Call Copilot → · WhatsApp Follow-Up →